: l'actualité du marketing mobile

T-Mobile again charging $18 to upgrade

Look, T-Mobile, you're about to get a cool new Windows phone, so we're not gonna go all fire and brimstone on ya. But bringing back an $18 fee when we upgrade our phone just won't fly. The idea is to keep customers on your network. Your recent rate changes are a bit of a start. And certainly another $18 shouldn't keep that from happening, but it's kind of trite. Like airlines charging to check a bag. What we're saying is, you're better than that.

So we join our Android Central brethren in saying "Boo to the upgrade fee." And then we start scrounging for loose change as we await T-Mobile's successor to the venereable Dash.

Via TmoNews

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Jeudi 16 Avril 2009
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