Upstream Gamifies its HR with Online Challenge for Marketing Campaign Manager Recruits

SAN FRANCISCO and LONDON, Dec. 12, 2011 /PRNewswire/ -- For most of 2011, Upstream has touted the value of gamifying consumers' mobile marketing experiences to make them more rewarding and to drive better response rates. In the vein of 'practicing what you preach,' the...

Source : http://www.prnewswire.com/news-releases/upstream-g...