Prize Pool for 2010 NAVTEQ Global LBS Challenge(R) Hits Record $10M US with Addition of New Sponsors

CHICAGO, Nov. 23 /PRNewswire/ -- NAVTEQ, the leading global provider of digital map, traffic and location data for in-vehicle, portable, wireless and enterprise solutions, today announced the addition of eight new sponsors for the 2010 Global LBS Challenge, contributing to a new record global prize pool valued at over $10 million US.

Source : http://www.prnewswire.com/news-releases/prize-pool...