CORRECTION: Scarborough Research Partners With MMA to Give Brands and Marketers Deep Insights Into American Mobile User Demographics and Behaviors

NEW YORK, Nov. 24 /PRNewswire/ -- The Mobile Marketing Association (MMA), a global organization leading the way in promoting the development and sustainability of mobile marketing, today announced Scarborough Research as the fourth partner in the MMA Global Research Partners program. The MMA Global Research Partners program features research reports, available exclusively to MMA members. Scarborough Research specializes in measuring the lifestyle and shopping patterns, media behaviors and demographics of American consumers. Scarborough's insights complement the other MMA research partners' coverage of mobile users' behaviors, attitudes and preferences in a variety of world regions.

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