Scarborough Cell Phone-Only (CPO) Sample Increases Survey Proportionality Among Young, Multicultural Adults

NEW YORK, Sept. 15 /PRNewswire/ -- Consumer and media research company Scarborough Research released data findings from its first phase of cell phone-only (CPO) survey data collection. The company began adding CPO treatment to its survey in select local markets one year ago, and data from that initi

Source : http://www.prnewswire.com/news-releases/scarboroug...

Scarborough Cell Phone-Only (CPO) Sample Increases Survey Proportionality Among Young, Multicultural Adults

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