France's venerable daily took an all-native approach to advertising on its new mobile app.
Source : http://www.scoop.it/t/mobile-en-france-by-ecran-mo...
How Le Monde is reinventing the ad unit for mobile - Digiday
Source : http://www.scoop.it/t/mobile-en-france-by-ecran-mo...
Mercredi 25 Juin 2014
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