EcranMobile.fr : l'actualité du marketing mobile

Verizon's anti-iPhone gets its first commercial: 'Droid Does'




Filed under: , , , , , ,

We knew Verizon Wireless would soon be throwing caution to the wind in an effort to sway uncommitted smartphone buyers towards Big Red, and it looks like Motorola Droid will be VZW's anti-iPhone. The spot, which launched tonight and can be view in its entirety after the break, is a 30 second clip that begins by mocking Apple's cutesy music and iconic font typically seen in iPhone plugs. It reels off a number of things that the iPhone can't do, and then abruptly goes into full-on tease mode by flashing glimpses of a robot-controlled future and a tagline that simply states: "Droid Does." No shots of the actual Motorola Droid (or Sholes, as it was known in the past) are shown, but a dedicated teaser portal has already been erected; through that, we're told that the phone will boast Android 2.0 and a 5 megapixel camera. At this point, we'd say the gloves are definitely off -- AT&T, have anything to say for yourself, or is the iPhone doing just fine on its own?

[Thanks to everyone who sent this in]

Continue reading Verizon's anti-iPhone gets its first commercial: 'Droid Does'

Verizon's anti-iPhone gets its first commercial: 'Droid Does' originally appeared on Engadget Mobile on Sat, 17 Oct 2009 22:04:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments

Source : http://www.engadgetmobile.com/2009/10/17/verizons-...


Dimanche 18 Octobre 2009


Nouveau commentaire :
Twitter

Veille Twitter | Communiqués | Web Review


Recherche Archives



Inscription à la newsletter